Privacy policy

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including your web browser, IP address, time zone, and certain cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products you browse to, the website or search terms that led you to the Site, and how you interact with the Site. We refer to this automatically collected information as “Device Information.”

We collect Device Information using the following technologies:

- “Cookies” are data files that are stored on your device or computer and often include an anonymous unique identifier. For more information about cookies and how to disable cookies, visit http://www.allaboutcookies.org.

- “Log files” track your actions on the Site and collect data including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.

- “Web beacons,” “tags,” and “pixels” are electronic files that record information about how you navigate the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card number [[insert any other accepted payment type]]), email address, and phone number. We refer to this information as "Order Information".

References to "Personal Information" in this Privacy Policy refer to Device Information and Order Information.

How Do We Use Your Personal Information?

We generally use the Order Information we collect to fulfill any orders placed through the Site (including processing your payment information, arranging for shipment, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

- communicate with you;

- screen orders for potential risk or fraud; and

- provide you with information or advertising about our products or services, consistent with the preferences you have shared with us.

We use the Device Information we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how customers browse and interact with the Site and to measure the effectiveness of our marketing and advertising campaigns).

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your Personal Information as described above. For example, we use Shopify to power our online store - you can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how customers use our website - you can read more about how Google uses your personal information here: https://www.google.com/intl/en/policies/privacy/. You can also opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information, or to otherwise protect our rights.

Behavioral Advertising

As described above, we use your personal information to provide you with targeted ads or marketing that we think may be of interest to you. To learn more about how targeted advertising works, you can visit the Network Advertising Initiative (NAI)'s educational page: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising using the following links:

- Facebook: https://www.facebook.com/settings/?tab=ads

- Google: https://www.google.com/settings/ads/anonymous

- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads

- [[Include the opt-out link from any service you are using]]

In addition, you can opt out of some services by visiting the Digital Advertising Alliance’s opt-out portal (http://optout.aboutads.info/).

Do Not Track

Please note that we do not change our website’s data collection and use practices when we receive a “Do Not Track” signal from your browser.

Your Rights

If you are a European resident, you have the right to access the personal information we hold about you and request that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us using the contact information below.

Additionally, if you are a European resident, we note that we process your information in order to fulfill contracts we might have with you (for example, if you place an order through the Site), or otherwise pursue our legitimate business interests listed above. In addition, pleasePlease note that your information will be transferred outside of Europe, including to Canada and the United States.

Data Retention

When you place an order through this website, we will retain your order information for our records unless you ask us to delete this information.

Changes

We may update this Privacy Policy from time to time, for example, to reflect changes in our practices or for other operational, legal or regulatory reasons.

For more information about our privacy practices, if you have any questions or would like to make a complaint, please contact us at Support@IslaMcdonald.shop.